Case Study
Clean Air in London
Not-for-profit organisation, Clean Air in London asked us to create an elegant and easily navigable website, from a collation of over six years of campaign material, in time for the arrival of the world’s media for the Olympics.
The Journey
Clean Air in London needed us to create a clear, concise, well designed site to deliver their powerful message to a diverse audience of policy makers and media, as well as residents and non-residents of London.
Getting There
The bespoke Clean Air in London website is focused around blog articles and is supported by a number of well thought-out categories including resources such as a daily air Pollution Check. Working closely alongside Clean Air in London, Infotex created a website to inform, enthuse and inspire visitors. A live Twitter feed and links to partner organisations and other social media are an integral part of the site, as are Clean Air in London’s 'Quick guide to air pollution' and '10 steps for Clean Air in London' which are both available to download. As with all our projects, good design is key and, in Clean Air in London’s own words, Infotex delivered "excellent" results. Infotex also worked alongside the client to create a new logo.
The Destination
In Clean Air in London’s opinion Infotex were "straightforward, responsive and professional throughout", delivering "excellent" results "on time and to brief".
Where Are They Now
Less than three months after signing a contract and exactly on-schedule, the new website was content loaded, tested and attracting high quality traffic. Most importantly, visitors to the site are growing in number and feedback continues to be positive. Clean Air in London are always updating their site with informative, inspiring news so why not take a look and judge for yourself…